The life you were born to create is already inside you.

When your mind, your energy, and your actions finally move as one — everything you've been reaching for simply comes into form.

I work with the ones who feel the distance between where they are and who they know themselves to be. My work is to close that gap — with precision, with depth, and with the kind of clarity that doesn't just change your strategy. It changes your frequency.

I see what you
cannot see
yet.

I am Ash Johns. Coach. Mentor. Intuitive guide. Muse. And the person in the room who will quietly notice the one thing you've been moving around for years — and name it with enough care that you finally feel safe enough to face it.

My work is not about adding more to your life. It is about illuminating the places where you are not yet coherent — where what you think, what you feel, what you do, and who you are showing up as have quietly drifted apart — and bringing you back into alignment with the full scope of your vision.

"Most people don't have a strategy problem. They have a coherence problem. The vision is there. The capacity is there. What's missing is the thread — and that is exactly what I find."

I have always been someone who perceives beneath the surface. Who feels the architecture of a person before I understand it. Over years of deep practice — and a life lived with intention — I've learned to trust that perception and use it in service of the people I work with.

My clients are leaders, founders, creators, and quietly extraordinary humans. They are not broken. They are not stuck. They are mid-becoming — and they need someone who can hold the full picture of who they are and who they are calling themselves forward to be.

I don't teach you how or coax you into being someone you are not. I illuminate who you already are and activate the parts that have been waiting.

ABOUT ASH

THE PHILOSOPHY

Creation is not
something you do. It is something
you become.

The life you were born to create isn't waiting on a better plan, a bigger budget, or the right moment. It is waiting on you — the coherent, aligned, fully activated version of you — to arrive and claim it.

This is what I believe.
This is what I build my work around.


I believe the gap between your vision and your reality is always, always closeable.

I believe coherence is the most underrated form of power.

I believe your energy field speaks before your words do — and your clients, your partners, your life respond accordingly.

I believe strength and softness are not opposites. They are the same intelligence, expressed differently.

I believe transformation that does not feel like a gift, a luxury, is not yet complete.

I believe your calling has never left you and you’ve never veered ‘off track’. It has simply been waiting for your full commitment and expression.

I believe the most radical thing you can do is become yourself entirely, out loud and in the real world.

T H E W O R K

Our work together is not a programme to follow.
It’s a recalibration you live.

Everything I offer is high-touch, deeply personal, and built entirely around you. There are no groups, no formulas, no one-size-fits-all containers. My work is bespoke because transformation—real transformation—cannot be templated.

I work with a small number of people at any one time. The depth of the work requires it. You will have my full presence, my full perception, and the full weight of everything I have learned in your corner.

There are two doors into my world:

One for the women ready to open, radiate, and create from a different place entirely. One for the men ready to close the distance between where they are and everything they know they are capable of.


“Ash is magnetic. There was something very special about her from the time that I found her work”

—but meeting her in person, interviewing her, working with her through events and even healing....has been profound. She is truly one of one - on a mission that's super dialed. She is professional, kind, thoughtful, thorough, warm, engaging, smart...and has a very unique gift that she is able to translate in a way that feels approachable and possible. I am excited to see her continue to rise, and will be forever grateful for our time together. I highly recommended getting some Ash Johns in your orbit ASAP! Your life will forever be changed for the better.”

KRISTA WILLIAMS


“Working with Ash is soul work that brings clarity.”

Our journey gave me the thread to secure my pieces. The key I didn’t know I needed for the door I hesitated to open. She held space for me to do what was innately coded within me—listen to the whispers from my ancestors to go deeper. Understanding the ”what was” and seeing how it’s impacting my experience of ”now”. Our work together has flourished my life in all areas. 

Ash is a safe place. She’s grounded in a way only lived experience brings. She’s done/constantly doing her own work, and I’m so grateful she supports others to do the same. Forever grateful.”

VELLA ELLERBE


“She is amazing at what she does — super smart, savvy in business in a way you only gain with experience, and able to work with many different members of our global team.”

Very thankful and glad to have been able to work with Ash during the developmental stages of our fitness brand and app. She nailed our value proposition and messaging in one meeting, carving a path to launch successfully in the marketplace! I have no doubt she’ll continue making huge waves towards helping entrepreneurs make something fulfilling and rewarding in a seemingly unorthodox, but necessary, way.”

GREG SMITH

“Her ability to see what you don't and think outside the box is parallel to none.”

Ashley is amongst the best investments I’ve ever made! Her positive energy is contagious and leadership and motivational skills are beyond impressive. She helped us completely revamp and revive our international retreat business all the way down to new product offerings and revenue-generating ideas—nearly doubling our revenue in less than nine months!”

JAMES ROSS


If something in you has been quietly leaning forward…

That is not coincidence. That is your coherence calling.

You didn't find this page by accident. Something brought you here—a name in a conversation, a post that landed differently, a feeling you've been carrying that finally has somewhere to go.

I offer a small number of consultations each month. They are unhurried, honest, and held with complete care. Come as you are. You will leave with something you did not have before…at minimum, a clarity you can feel and do be something with.

"The life you were born to create is not on the other side of more effort. It is on the other side of more of you."